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How Channel 4 invited the nation to the biggest party that never should ...
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Are creative agencies totally f***ed? Reflections from Web S…
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How Cognitiv created 'positiv' feelings about AI-powered marketing ...
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Listen up: why advertisers need to switch on to personalized audio ads ...

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Spectrum Designs brings autism awareness to T.J.Maxx with new ...
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Aussie retail giant Harvey Norman plans significant brand expansion in ...
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Channel 4 announces new digital-first brand, Channel 4.0 | The Drum
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Why Bose is shifting marketing focus from dem…

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Inside Dove’s formula for turning purpose into profit | The Drum
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How Innocent is getting back to its roots with soil-inspired campaign ...
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How one tweet got the world talking ab…
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How electrician Nedd Brockmann raised $2.6m to fight homelessness | The ...

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Experts link Chiquita’s guilty verdict to a ‘history stained with blood ...
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Privacy concerns stand in the way of AI personalization in experiential ...
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New Rapp CEO Jeannine Falcone’s vision for harmonious future between ...
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The Apple Vision Pro is down but not out, experts say | The Drum

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The Drum Awards Festival 2024: Experiential | The Drum
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How product innovation is securing the future of affiliate marketing ...
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Few brands want ‘smacked’ by customers. For Heinz, its an aw…
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Why 'audience lists' and registered users are the new 'content is king ...

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Why Heineken preserved pubs as museums | The Drum
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WHSmith has ‘no plans’ to roll out controversial rebrand across all its ...
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TikTok reveals 150m monthly users in Europe, here’s how it stacks up to ...
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CEO of newly merged Adam&EveDDB on bringing the ‘alchemy’ of London …

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The marketing industry’s echo chamber: time to tune into the real …
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Canvas8’s new membership platform delivered a 62.5% incr…
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Retail therapy: How Sephora has reinvented the in-store experience ...
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Ad of the Day: Wrangler pays homage to America’s midwest | The Drum

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All of the winners from The Drum Awards for Content 2024 | The Drum
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How Beatlemania helped sell Eton Shirts | The Drum
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Sorrell and agency leaders react to Trump winning presidency | The Drum

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Brave Brands awards: Why Skittles apologized to 138,880 online lime ...
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How 7Up is trying to inject ‘zestiness’ back into its brand | …
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Watch: Best 2024 Olympics & Paralympics ads | The Drum
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Why SEPHORiA House of Beauty proves that events cam wow in digital and ...

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