Roblox's new feature lets you earn cool in-game items just by watching short video ads. This new ad format connects brands with the Roblox Gen Z crowd, giving you a super easy way to snag rewards ...

Advertisers also have a favorable view of rewarded video, according to Latham, which will help Roblox attract demand. Rewarded video offers a more standardized ad experience compared to some of Roblox ...

Google and Roblox just teamed up to offer rewarded ads that offer in-game perks for watching video advertisements ...

Roblox says users who trialled the system "saw the value" in watching ads for rewards such as power-ups or in-game currency.

As the immersive gaming platform scales its advertising and ecommerce offerings, Campaign explores how brands can best leverage the platform and the ethical implications to consider when targeting its ...

Roblox is rolling out new video ads as part of its efforts to build a $1 billion ad business. It's also expanding its ads team and signing measurement, e-commerce, and tech partnerships.

Roblox is launching a rewarded video ads product that will be available through a new programmatic partnership with Google ’s advertising solutions, as well as a direct buy option. Per the ...

Roblox Corporation (NYSE: RBLX) shares are trading higher Monday after Wedbush reiterated its Outperform rating and a $165 ...

Roblox is trying to push hard with its ads in 2025, but it's coming at the cost of the creator studios that make the game great.

Roblox might have a lot of difficult PR to manage right now, but a key stock upgrade puts the focus on its continued ...

The 3D content industry sits at the intersection of gaming, social interaction and enterprise applications, and two names dominate investor conversations today — Unity Software Inc. (U) and Roblox ...