News

Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year.
Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...
Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.
LLMs are great – until they start guessing. Plug your PPC data directly into generative AI for grounded, strategic campaign ...
Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.
Google Analytics is rolling out enhanced data completeness, Updated data presentation, and proactive issue detection.
Google’s 2024 Ads Safety Report, released today, shows a massive uptick in how AI – particularly large language models (LLMs) ...
Master strategies to keep your content visible, relevant, and engaging in today's evolving AI search landscape.
The UK lawsuit claims Google abused its monopoly position to inflate advertising prices, affecting hundreds of thousands of ...
The new ad guidance pushes advertisers to AI and broader targeting while promising better results but may primarily serve ...
After testing this for a month, Google officially rolled out this method to help searchers explore more topics.
The partnership enables CPG brands to extend campaigns across both platforms and reach millions of high-intent grocery ...