W E ARE IN THE 2025 conference and continuing education season, but it’s past time we approach these meetings in a different ...

These versatile tools can amplify your marketing, streamline operations, and enhance the patient experience. It all starts ...

Patients make decisions based on perceived value — not just price. Practices that focus solely on competing with low-cost ...

Yes, there is a difference and he proves that by maintaining at least three separate business, ‘dad mode,' and ‘me time.’ ...

Thank you all for putting these [Brain Squad surveys] together! It really is a valuable tool. Even when I don’t have any time, I try to make time for this survey each month. Thank you and don’t stop! ...

Including a little outside spring prep and contemplating your ‘hot summer offer.’ ...

Since launching in 2014, INVISION has won 31 international journalism awards for its publication and website, including the ...

Rock4Sight features volunteer performers from across the optical industry, including executives, salespeople, and eyecare ...

(PRESS RELEASE) CHICAGO — Prevent Blindness, the nation’s leading eye health and safety nonprofit organization, has declared Feb. 24 to March 2, 2025, as the Second Annual Retinopathy of Prematurity ...

(PRESS RELEASE) In 2022, Cleveland Eye Bank Foundation developed the Susan V. Janssen Medical Student Scholarship in memory of the past Executive Director of the Cleveland Eye Bank. We are pleased to ...

(PRESS RELEASE) DALLAS, TX — The Optical Women’s Association (OWA) is expanding its international reach, bringing even more opportunities for women in the optical industry to connect and grow. As part ...

(PRESS RELEASE) PINELLAS PARK, FL — Transitions Optical has named the winners for its annual Transitions Innovation Awards program, which recognizes both individuals and organizations who have shown ...