Dollar Tree is selling off its Family Dollar stores. Meanwhile, Dollar Tree is seeing increased demand among higher-income shoppers.

Dollar Tree, the popular discount retailer known for its budget-friendly offerings, may soon see another shift in its pricing strategy. Having already bumped its base price from $1 to $1.25 in 2021, ...

While Dollar Tree has always relied on lower-income shoppers and gets about 50% of its business from middle-income consumers, sustained inflation has led to "stronger demand from higher-income ...

How you can respond to rising costs and economic chaos You can follow the lead of the high-income shoppers that are turning to discount stores like Dollar Tree for some of their purchases.

Dollar Tree said Wednesday that it's gaining market share with higher-income consumers and could raise prices on some products to offset President Donald Trump's tariffs. The discount retailer's ...