As Mahendra Singh Dhoni secures legal ownership of his iconic nickname, brand marketers, lawyers, and ad creatives weigh in ...

According to the World Out of Home Organisation's latest Global Expenditure Report, OOH spend is projected to rise further to ...

The complaint, dated June 30, accused Google of abusing its market dominance through its AI Overviews feature, which the ...

Unseasonal rains and cost pressures hit FMCG toplines in Q1, but urban-led volume growth signals a gradual recovery ...

Mayuri Nikumbh, Head of Design at Conran Design Group’s Mumbai studio, outlines what every ambitious founder needs to know ...

Pichai posted the AI-generated display on X (formerly Twitter) with the message, Happy 4th! Creating some fractal fireworks ...

The other two proxy firms, InGovern and Institutional Investor Advisory Services (IiAS), have so far maintained their ...

At a time when most new-age brands are rushing to maximise performance marketing spends, NxtQuantum Technologies is taking a ...

Viewer behaviour analysis highlights strong engagement with advanced CTV formats, as fashion brands shift budgets toward ...

Marico said it continued to invest in brand building as per its intent to strengthen the long-term equity of its franchises ...

CEO says failed acquisition deal triggered financial distress; vows to set things right as restructuring talks continue ...

The firm is exploring the feasibility of multiscreen measurement with several partners, including DTH and cable operators as ...