In his new role, Vasishth will oversee marketing for not only the iconic mixer-grinder range, but also the newly launched ...

Samsung is focusing on the Indian market by introducing AI-powered appliances with vernacular language support and ...

Uncertainties surrounding global tariffs are expected to dampen near-term technology spending in the consumer, retail, and ...

Despite India's high liquor consumption, retail density remains low with only five shops per lakh consumers, lagging behind ...

Florida and New Jersey officials are raising concerns about child safety on Roblox and Discord, focusing on potential online ...

Facing potential tariffs on imported cars and parts, automakers are subtly pushing back against President Trump's trade ...

Amidst the escalating US-China tariff war, Chinese manufacturers are strategically using social media to showcase their cost ...

Brands are increasingly using augmented reality (AR) to connect with consumers on sustainability. AR enhances transparency by ...

Il Foglio experimented with AI-generated content, publishing a four-page daily insert for a month, boosting sales. Editor ...

Valentino's operating profit experienced a 22 per cent drop in 2024, attributed to a slowdown in the luxury sector and ...

Perplexity AI is actively seeking to expand its presence in the smartphone market, engaging in discussions with Samsung for ...

Content marketers often prioritize volume over relevance, hindering true impact. To achieve lasting influence, brands must shift from content creation to content strategy, focusing on solving core ...